Software engineer with an eye for design

I build SaaS products, custom tools, CRM systems and complex apps that work as well as they look.

I'm a software engineer with strong UI taste, so what I build is solid underneath and a pleasure to use. From small teams to large companies, I design, build and maintain it myself.

Hi, I'm Toki. You'll talk to me directly, from the first call to launch.

Projects shipped
20+
Building end to end
3+ yrs
Fixed quote after our call
24h

Clients & companies I've built for

  • Picture TV
  • Redaxify
  • Logic Matrix
  • Webermelon
  • easygrow
What I build

I take care of things from start to finish

SaaS, web app and website development

From idea to a live SaaS product, business tool or website, engineered and designed by me.

CRMs, payments & automation

A CRM built around how you work, or forms, bookings and Stripe payments wired into the one you have.

AI chatbots & SEO

An AI assistant trained on your own content, plus on-page SEO so customers find you on Google.

Consultation & strategy

A free call to map your goals, the scope and the right starting point.

Deployment and long-term maintenance

Deployment, hosting setup, domains and ongoing maintenance, so what I build keeps running after launch.

Clients I've built for

  • PICTURE TV
  • REDAXIFY
  • LOGIC MATRIX
  • WEBERMELON
  • EASYGROWDIGITAL
Every service

Pick what you need

Build something new, add to what you have, or keep it running. Every service has its own page with the plans, the timeline and what's included.

One developer. Design to deployment.

Toki Osman, software engineer

Hi, I'm Toki 👋

Connect with me

20+

Projects shipped

  • 3+ years
  • 4 companies

Across 4 companies and my own freelance clients: from marketing sites to marketplaces, dashboards, and CRM tools. 3+ years. Built end to end.

About me

“I'm a software engineer with a designer's eye. I build SaaS products, business tools, CRMs and complex web apps, keep them running, and care as much about how they look as how they work. Clear communication, daily updates, no surprises.”

— Toki OsmanSoftware Engineer, SaaS & Web Apps

Technologies I use

  • Next.js
  • React
  • TypeScript
  • Node.js
  • Tailwind CSS
  • Stripe
  • Zoho CRM
  • Claude AI

Case studies: websites and web apps

Real client work, and exactly what I did on it.

LIVE PROJECTS
  1. CASE 01Picture TV MediaNEW YORK, NYRebuilt and live

    From a client prototype to a full media platform for New York's events

    Picture TV Media covers New York's fashion weeks, film festivals and trade shows. I took the client's prototype and rebuilt the entire website as one platform for events, video, bookings and sponsors, added an AI chatbot, and moved it to a newer, patched version of Next.js.

    • FULL SITE REVAMP
    • PROTOTYPE TO PRODUCTION
    • AI CHATBOT
    • NEXT.JS UPGRADE
    • SECURITY PATCHES
    View Case Study: From a client prototype to a full media platform for New York's events
    picture tv media · From a client prototype to a full media platform for New York's events
    Picture TV Media home page: a dark hero slider featuring New York Fashion Week, beside a list of upcoming events.
  2. CASE 02RedaxifyLOGIC MATRIX LLC, US3 interfaces built

    Three interfaces for an AI redaction platform

    Redaxify uses AI to redact and index video, audio, documents and images for teams in legal, government, finance and healthcare. As a frontend developer at Logic Matrix LLC, I built three of its interfaces: the website, the user dashboard and the client board.

    • FRONTEND DEVELOPMENT
    • PUBLIC WEBSITE
    • USER DASHBOARD
    • CLIENT BOARD
    View Case Study: Three interfaces for an AI redaction platform
    redaxify · Three interfaces for an AI redaction platform
    Redaxify home page: a dark blue hero reading "The Ultimate AI Indexing & Redaction Solution", with Get Started and Request A Demo buttons.
How it works

From brief to launch, with you in the loop

You pick the design direction, I build it, you get a progress update every working day, and I handle the launch.

Next.jsResponsiveSmooth interactions

Design and development

3 homepage design directions; you pick one. Then I build it in Next.js, fully responsive with smooth interactions.

Regular updates and progress tracking

25%

Hosting, deployment & maintenance

Hosting is yours; I handle setup, deployment and your domain.

  1. Build
  2. Preview
  3. Production
yourdomain.comDeploying

Get found on Google

On-page SEO comes with every website.

ledgerly.appledgerly.app › features › invoicing

Simple accounting for growing teams

Web apps, dashboards and everything else

Logins and roles, admin dashboards, payments and bookings.

Acme

How I use AI

AI speeds up every stage. I make the calls and review everything that ships.

Research & positioning

AI

Analyses your market, competitors and audience before design starts.

Me

I choose the positioning and set the brief with you.

FAQ

Have Questions? Find Clear Answers.

Everything you need to know about hiring me as your software engineer: pricing, timelines, communication, and what happens after launch.

What services do you offer as a freelance software engineer?

SERVICES

I design, build and maintain SaaS products, business tools and CRMs, and complex web apps with admin dashboards. I also build Next.js websites and AI integrations, like chatbots trained on your own content, and connect your systems to the tools you already use, such as Zoho CRM, Stripe payments, booking systems, and email automation.

SERVICES: SAAS · TOOLS · CRMS · WEB APPS

How much does a custom Next.js website cost?

PRICING

A complete website with up to 3 pages starts at $1,500, and extra pages are $250 each. Web apps with dashboards start at $4,500, and AI chatbots for existing websites start at $2,000. Every project has a fixed price agreed before work starts, so there are no surprise invoices.

PRICING: FIXED SCOPE · FIXED PRICE

How long does it take to build a website or web app?

TIMELINE

A website takes 2–4 weeks from strategy call to launch, depending on the plan. A web app with a dashboard starts at 3–4 weeks, and an AI chatbot at 2–3 weeks. You'll get a clear timeline with milestones before we start.

TIMELINE: DEPENDS ON THE PLAN

What tech stack do you use?

TECH STACK

I build with Next.js (App Router), React, TypeScript, Tailwind CSS, and shadcn/ui on the frontend, and Node.js, Express, MongoDB, and PostgreSQL on the backend. For deployment I use Docker, Nginx, and CI/CD pipelines. The result is a fast, SEO-friendly site that's easy to maintain and scale.

STACK: NEXT.JS · NODE.JS · TYPESCRIPT

How do we work together across time zones?

REMOTE WORK

I work remotely with clients worldwide and have worked with remote teams before. I work in GMT+6, which overlaps with European mornings and Asian business hours, and US clients wake up to finished work. You get a written progress update every working day, and I reply to messages within a few hours during my working day.

TIMEZONE: GMT+6 · DAILY UPDATES

Will I work directly with you?

COMMUNICATION

Yes. You talk to me, the person writing your code, from the first call to launch. No account managers, no handoffs, no junior developers. We'll use whatever suits you best: email, Slack, or WhatsApp.

CONTACT: DIRECT WITH DEVELOPER

How does payment work, and how many revisions do I get?

PAYMENT & REVISIONS

You pay 50% to start and 50% at launch, through Payoneer. Website projects include 2 rounds of revisions, and I share progress early so feedback comes before anything is finished. Hosting fees and AI usage fees (like OpenAI or Anthropic API costs) are paid directly by you, so you always own your accounts.

TERMS: 50% UPFRONT · 50% ON LAUNCH

What happens after my website goes live?

AFTER LAUNCH

I handle deployment, domain setup, and on-page SEO, then stay on for support after launch to fix any issues. Web app projects include 30 days of post-launch support. For ongoing updates and maintenance, you can continue with a monthly care plan.

SUPPORT: POST-LAUNCH INCLUDED

Can you add AI to my existing website?

AI INTEGRATION

Yes. I can add an AI assistant trained on your own content, such as FAQs, product pages, and PDFs, so it answers customers 24/7 with accurate, sourced answers. It works with Next.js, WordPress, Webflow, and most other platforms, and it can send leads straight to your CRM.

AI: ASSISTANT ON YOUR CONTENT · CRM HANDOFF

Do you take custom projects outside your packages?

CUSTOM PROJECTS

Yes. If you need a unique landing page, an integration, a Next.js upgrade, or something completely custom, tell me what you need and I'll send a clear quote within 24 hours.

SCOPE: CUSTOM QUOTES

Toki Osman

Still have a question about your project?

Booking projects

Have a project in mind but unsure where to start?

One free 30-minute call is all it takes. We'll talk through your goals, and I'll tell you what to build, how long it takes, and what it costs, with a fixed quote within 24 hours. No pressure, no obligation.

Tell me about your project

I'll reply within 24 hours.

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  • Fixed price
  • Direct with the developer
  • Launch date agreed up front